happy Sunday squad -

I'm going to keep this one short because I'm headed out to the Kirk Franklin concert! One of my friends had a suite and invited us to come, so we're headed out!

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But before I go - I had a few things on my mind today (whats new?)

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1 - You're doing meetings all wrong

My calendar got swapped last week with meetings. And 67% of them (yes I tracked them), were pointless.

I read this book once a quarter and also make my team do so as well.

​Please read this. It will save you time, money, and sanity. Trust me.

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2 - We are in a TRUST RECESSION

I was at an event last weekend, and the host said something beautiful. She was explaining to the audience that we aren't in a typical recession, people are still spending money left and right.

But - consumers are becoming more sophisticated in their spending. They are looking to spend with people they TRUST, and the supply of truly trustworthy folks/businesses to spend with is decreasing every day.

Build trust and goodwill with your audience and you will win.

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3 - I had another LinkedIn post go viral last week.

Unlike other platforms, going viral here sends the exact audience that you want to engage with. I think I've cracked the code and doing a session for THE HUB this week. One of our coaches in THE HUB also just cracked the code for YouTube and is teaching about that this week. Super excited.

THE HUB is not open - but please remember this. Learn from people that are in the ring every day. I personally love to learn from folks who are failing and winning. A Lion that fails the most is also the strongest.

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Let me know where I can help you this week. This is my real email and I try to personally respond to everyone here, no joke. I love this list.

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Have a great week!

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Kasey 🧡✌🏾

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